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Glossary
 
Print Glossary
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Backslant

Any type that tilts to the left or backward direction; opposite of italic type.

Back Up

How an image on one side of a printed sheet aligns with the image on the other side.

Balloon

In an illustration, any line that encircles copy or dialogue.

Base line

The imaginary horizontal line upon which stand capitals, lower case letters, punctuation points, etc.

Basis weight

Basis or basic weight refers to the weight, in pounds, of a ream (500 sheets) of paper cut to a given standard size for that particular paper grade.

Blanket

The rubberized surfaced material secured onto a cylinder onto which the ink is transferred from the plate and then to the paper.

Bleed

Any element that extends up to or past the edge of a printed page.

Blind emboss

A design or bas relief impression that is made without using inks or metal foils.

Blocking

When ink or coating causes printed sheets of paper in a pile to stick together, causing damage when they are separated. This is normally caused by not enough anti-offset powder or too much ink, and usually ruins the printed job.

Body

In typography, the main shank or portion of a letter character other than the ascenders and descenders.

Bond

A grade of durable writing, printing and typing paper that is erasable and somewhat rigid.

Book Paper

Types of paper usually used for printing books. Book paper text weight and is divided into uncoated or offset paper, and coated paper, which includes matte or gloss coating.

Bounce

Inconsistent positioning of the printed image on the sheets of paper as they travel through a printing press.

Bristol

A board paper of various thicknesses having a smooth finish and used for printing or drawing.

Bulk

A term given to paper to describe its thickness relative to its weight.

Bullet

A boldface square or dot used before a sentence to emphasize its importance.